Importance of a link page and outbound link structure

Every SEO, link building company and webmaster have question about link page and what is the best way of giving outbound link. Each site requires link and in return something unless your site contents are so good that the site is voluntarily linked by other.

there are different method used to adopted for outbound link structuring. here is some methods those you can adopted :

1. Content page outbound link: it is the best way to give outbound link within the content page as its most useful for users who read your site contents. It is natural and long lasting method as it is for user not for search engine.

2. Resources Pages: There is another method which used to follow by most of good SEO companies, in which build 6~8 resources pages while each page theme should be unique however must match to theme of your site. It will provide related resources to users on same topic at one place as an authority page.

3. Traditional Style Link Exchange: Traditional style of link exchange adopted by all most all site those have little bit knowledge and know importance of links. It is same like a book have resource or reference at end of pages as there alot of place available to give reference. It gives more information to the users about any particular topic thus enriching their knowledge more.

There are many other methods of making link page. The most common is to have a long page with huge list of sites on one single page (however recommended 50 links on one page) and linking each site with its title or optimized anchor text without having any relevance between the sites. Such pages is only for search engine and never bring traffic and consider to be as Spam. Google clearly mentioned in its SEO guidelines

. Search engines are well aware of such kind of link pages and are definitely to be treated by search engines as “Link Farm” and will be penalized.

Best practice to get maximum benefit along with increasing traffic and giving the best to your site users make relevant, authority based link resources which would be beneficial for both your site as well as for the users.

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