SEO Friendly Web Site designing

Search Engine Optimization and Web Design

Now a days site without SEO efforts is just like a recipe for disaster. Today I would like to discuss essentials for seo friendly web site design and development.
There are many key ingredients required to build web site, those are make your site to achieve your goal not only filler to fill your visiting card or stationary.
Some time old saying is true “All that Glistens is not Gold!” , it is best fit for this topic as we don’t need to design website to just applaud , we have to decide what will be our main goal to build website for a business.
In this blog post, I will give you ideas which ALWAYS insist on by your chosen designer.

Top 10 Web Design Essentials for SEO:

1. Include no javascript
Our aim to build the site which can read by search engine, so JAVASCRIPT is out of question however if it is requirement then use it as an external file.
The same applies to CSS which again should be used by linking to external files.
Smaller page size means more of good stuff and can manage code vs content ratio. About code vs content ratio will explain in my next blog in detail.

2. Site Navigation Importance
Again allow no Javascript menu’s, it must be simple structure so yours dumbest visitor can move around your site with ease, your aim here is to build your site navigation structure informative, clear and more importantly remember the bots!!
Your all anchor either in menu or content, you are linking to should follow your general site phases.
Anchor text also important must be simpler to configure within the pages body text.

3. usage of png images
Always insist on jpegs or gifs! Never you Png images as it will increase page load times, although loading factor is not major effect on seo however it will detract visitors and effect on your site efficiency.

4. Html and CSS validation
A really important feature that is often ignored by almost every developer or webmaster is the validation of the sites pages. It is really critical and there is certain chance of stopping the bot crawling of a website.

5. Bandwidth Usage
These days many people prefer a fancy look insisting upon flash or perhaps ColdFusion which will definitely inhibit bots and drain the all essential bandwidth!
Be stick with search engine guidelines and wants, which is content only htlm although there are methods on configuring flash sites so that they are readable although generally this means writing an html version of your pages.

6. Choose a Name and Prepare Contents Before a Designer!
These are not recommendation as per SEO however important especially if you plan for new web site. Name and Content give idea to optimize for their particular niche, its just another small thing but remember they all add up!

7. Page Layout – SEM!
Again, its not strictly seo essential but your layout will have an effect on the way your content is read by any visitors. Layout must be full of rich high quality content relevant to your target phases.

8. Content Links
Content linking and surrounding text give importance to content of site. So as a tip always reserve links and surrounding text (keywords) for the benefit of your campaign.

9. Use every aspect of the design to your benefit!
You can find a lot of design feature which may take advantage of, although this blog is little bit basic to give idea about dos or donots. So in next blog i will explain in detail about tags like alt.

10. Use Firefox – one for all!!!
Best approach to use firefox for designing or development, Why one it rich of addon like internet explorer addon to view your output HTML at one window with multiple environment firefox and ie. it also has utterly brilliant Firebug addon, which give you all details those you wish to see during designing or development.