How hosting provider addon your SEO Efforts

During teaching of SEO alot of students have questions like how hosting provider effect SEO or importance of Hosting Provider during SEO. Here i am try to explain little bit about Geo – Targeting, IP Addresses, Network Neighborhoods and Service Reputation those are really important for any website/blog SEO.

Host server is the base for any web site or you can say without hosting there is no concept of website and Often the hosting company determines the success of your website or blog. here is formula which apply to all sites
website + traffic = Money (revenue).

Search Engine Optimization plays vital role to get traffic for your website / blog. Once customer is on your site than its upto you how you deliver the contents to your reader to establish site & reader.

There are a number of factors that must be kept in mind while starting a new site or plan to work in the SEO industry, you’ll find them to be very helpful to read.

Geo – Targeting

After niche selection for blog/website, one of important concern is your reader/audience who will read/visit your site, if you plan to have target USA and your hosting must be located in USA so they have confidence and its also effect on speed. If you are hosted in USA and also have portal for USA means during google crawling, google also check server from where site is running and determined target audience as USA – English, Spanish. However if you have domain in co.uk, .es, .de and site in native language of their country Google never bring it on top in USA even if you are targeting USA.

IP Addresses
There is another major factor in choosing a hosting company/hosting provider, its IP ADDRESSES, it plays an important role for your site’s SEO. IP Address history have importance during SEO, like if your site IP previously used for good website and it have good traffic, it boost your SEO efforts, however on other side if IP used for illegal activities like SPAM, Phishing or anything else Google and other search engines will not rank it well.

Network Neighborhoods

It is very critical factor for SEO, as if your have shared hosting or servers IP POOL have running any illegal site, it will directly effect on your site indexing and ranking. Some time if IP is banned site can be blocked/lose the site index.

There is not much freedom as you can’t choose who your neighbors will be, but going with a reputable hosting company that is strict when dealing with spammers and hackers will go a long way to ensure that your site is safe. The best thing to do is get your own dedicated IP address and then check for any infractions.

Service Reputation

This feature is as important in deciding the fate of a blog as the two mentioned above. You should vouch for a hosting company that has the best reputation and track record of dealing with infractions quickly and strictly. If you choose a company that knowingly hosts spammers, hackers and phishers or just pretends that it refrains from them, you are making a bad choice.

Thanks for sharing your thoughts & comments